Senior Media Buyer — Meta (Performance/DTC) | Remote US

<strong>About Kitsch<br><br></strong>Kitsch is a certified female and minority-owned global beauty brand. Our products are in 32,000+ retailers across 92 countries. We make essentials that make you feel exceptional.<br><br><strong>The Role<br><br></strong>We're looking for a Senior Media Buyer to own a Meta ad account scaling past $1M a month. You'll be the person in the account every hour it matters — the one whose judgment decides what gets budget every morning. You'll inherit a system that already works (naming conventions, automated rules, budget ramp), and your job is to run it well, stress-test it, and make it better.<br><br>This isn't a "set it and forget it" seat. It's hands-on, every day.<br><br><strong>What You'll Do<br><br></strong><ul><li>Watch campaign performance and pacing all day, and act fast when something's off</li><li>Run daily optimizations: adjust budgets, pause what's not working, launch new tests</li><li>Run a structured creative testing process and find the ads worth scaling</li><li>Keep naming conventions and automated rules clean and consistent</li><li>Work closely with the creative team, sharing what's performing to guide new concepts</li><li>Report weekly on spend, CPA/ROAS, and testing results<br><br></li></ul><strong>What You Bring<br><br></strong><ul><li>5+ years buying Meta ads at real scale — you've personally managed $100K+/month (ideally $250K+) on DTC e-commerce with purchase objectives</li><li>Deep knowledge of attribution mechanics: 7DC vs. 1DC, conversion lag, and why intraday ROAS numbers can mislead</li><li>Hands-on experience with structured creative testing (1-1-X, ABO signal isolation, CBO scaling) and Advantage+ Shopping</li><li>Experience building or running Meta Automated Rules</li><li>Discipline. You log your decisions, respect what's in and out of your lane, and push for changes at the weekly review — not on the fly</li><li>Comfortable with spreadsheets: pacing math, CPA/ROAS modeling, threshold formulas<br><br></li></ul><strong>Nice to have:<br><br></strong><ul><li>Experience with whitelisting/spark ads and creator UGC pipelines at scale</li><li>Experience ramping a brand-new account from zero to six figures/month</li><li>Familiarity with CAPI, post-purchase survey attribution, or MMM-lite triangulation</li><li>Background in consumer beverage, food, or wellness<br><br></li></ul>Powered by JazzHR<br><br>2KoaucJPhF